Chiropractic Coaching: Patient Reactivation has Finally been Solved

Today, I want to share with you that the patient reactivation puzzle has finally been solved. So please listen and learn from this week’s Thrive in Five. I’m Dr. Bob Hoffman for The Masters Circle Global, where legends are made. And legendary practices are built through chiropractic coaching. I have yet to meet a chiropractor or a chiropractic assistant who gets excited to do recall and try to reactivate your patients.

In fact, it is the most dreaded ignored and dislike function of practice. And I bet you know that it is true that you have hundreds, probably thousand more inactive patient files than you do active patient files. So let’s talk about why you have so many inactive files and what you could do about them.

The reason why you have so many inactive patient files is because of what you’ve been taught to do to try to convince the patient. and convert your pain patients and symptom patients into lifetime care. It’s beyond ineffective, and it sets you and your entire practice up for frustration and failure.

Table talk alone just doesn’t create more lifetime patients. Telling patients you’re going to get to the root cause of their problem, like everyone else says, is also ineffective, frustrating, and out of touch. Yes, both of these are good to do, but neither transitions pain patients into lifetime patients.

If you want proof, look at how many inactive files you have. And if you pull the research card to try to get patients to stay, you’ll again be fooling yourself and you shouldn’t be surprised that that doesn’t work either. There is more research on the many benefits of exercise and healthy diet than anything you could possibly show them.

about ongoing chiropractic care. And that has not convinced most people to exercise or eat healthy. Of course, if you have been using the functional health management score, you would have given your patients a reason to stay. You would have had more active files than inactive files and more active files than you could possibly handle or know what to do with.

But you probably knew that also. So let’s get back to reactivating your dead files. And I’m sure you know why we call them dead files. If you can get people to answer the phone when you call them, which of course is getting harder and harder each day, and if you can get some to actually respond to your text message, which is also becoming challenging, you will occasionally get a handful of inactive patients tell you they’ve been meaning to call you and come back in.

Well, of course, coming back in for a visit or two is better than not coming back at all, but I’m sure you will agree with me that we would never call this a revenue bonanza. If you’re a serious player and truly want to grow your practice, you must ask yourself why these patients stop coming in for your care.

In the first place, and is there a better way? Well, we believe there is a much better way. And the response from the field doctors tells us that there is in fact a better way. And I want to share the better way with you right now. Simply send your inactives to Your functional health management score short link or QR code Send it in an email or in a text or share it with all of your social media follows followers And just ask this essential question.

How’s your health? And how would you know? Now, rather than avoiding your call or your text, curiosity will engage more of your inactive patients than anything else. And many will actually complete the online questionnaire. And when they see their score, no longer are they thinking, well, if I go back, they’re going to try to convince me to come back on a regular basis again.

Instead, they’re thinking, I need to know what I can do to raise and improve my score, how I can go from a failing test to a passing test. And now you’ve given them an entirely new reason to come back to see you and reactivate themselves. And common sense should tell you that when a patient reactivates themselves, it is always better and far more effective than you trying to reactivate them.

The functional health management score is the only way to get your inactives to reactivate themselves. Of course, it’s also the only tool that stops them and prevents them from deactivating themselves in the first place. And this. is why you need the functional health management score. One of the most important character traits in life is to be coachable, to be okay with someone guiding you, helping you, making you, uh, make more right decisions.

So, stop fooling yourself. Don’t fool yourself into thinking that you’re already doing your best work, playing your best game and making your biggest difference. You’re going to fool yourself if you think it’s impossible to get better, faster or longer lasting clinical results. And you’re fooling yourself.

If you somehow get to the point of seeing chiropractic as your job, instead of your calling, if you’re fooling yourself, That the joy and happiness of serving others and changing the world has left you. And as I often say, you must be willing to let go of the past to embrace the present, but more important to prepare for the future.

When you stop fooling yourself and wake up to what’s possible and recommit to your dream, being the best version of yourself, adapting to the changing times, restoring your energy, your certainty in your commitment. You also recession proof and future proof your practice. Quite frankly, the functional health management score is an essential tool in today’s successful practice, especially if you want to create lifetime patients and want to effectively reactivate the hundreds or thousands of inactive files you currently have.

If you’re not familiar with the Functional Health Management Score or if you want to take this simple but significant online test yourself, take out your cell phone right now, open up to your camera, and start scanning that QR code on your screen right now. Go ahead and do it. I want you to learn much more about your score and how easy it is to implement this into your practice.

It will show you how to make the invisible visible in your life and in your practice and what you could do that no one else is doing. The fundamentals have changed, the focus has changed, the business model has changed, and the ability to influence how your staff and your patients think and behave have also changed.

You need to know what these changes and refinements are and how to implement them properly and effectively. And the functional health management score. is your golden ticket. We’ll be back next week with another Thrive in Five.

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