Chiropractic Coaching: The Power of Live Events

Hello everybody and welcome to Thrive in Five. I’m Dr. Dennis Perman and I’ll be your chiropractic coach for today. This edition of Thrive in Five is called the Power of Live Events. Not long ago, I watched a ball game on tv. I’m a Yankee fan and no comments from the peanut gallery. I know it hasn’t been the greatest year for the Yankees, but I’m a fan. I continue to watch and I’ll snap ’em on TV and I’ll watch the games pretty much every night. But there’s nothing like going to the stadium, going to Yankee Stadium and seeing those letters in the sky and seeing the color of the grass and smelling the popcorn and seeing all the incredible people who are there who are shouting and screaming for the athletes that we love and follow. There’s just nothing like a live event. I watch YouTubes of rock and roll all the time and DVDs, but there’s nothing like being at a Grateful Dead concert or being at a concert of the band that you like to follow and having a full multisensory experience of everything that you can experience when you’re at a live event.

Well, it’s the same when you’re creating some kind of a event for your patients. We all got kind of knocked aside by the Covid era where we simply couldn’t have any live events, and most of us got out of the habit of even having them. I remember when it was time for us to start doing seminars again, we scratched our heads and thought, Hey, will anybody come? And lo and behold, our attendance has been absolutely great. In fact, in a moment, I’m going to tell you about SuperConference and our attendance is the best it’s been in years and years and years. Why? Because I believe that people are ready to get back to live events. There’s a certain power and magic in being there live for the performance, to see it, to taste it, to smell it, to hear it with your ears, and this is something that you can create for your patients as well.

You’ve probably gotten out of the habit of doing live events too, but your patient appreciation days, your patient lectures that you give, these are a critical piece, not only of your marketing, but of your identity in the marketplace. So I urge you to get back to live events and see if you can engage people at a different level. Now, speaking of live events, we have this incredible live event coming up October 5th to 7th called SuperConference. Now this will be our 22nd SuperConference, if you can imagine. We’ve been doing this for a long, long time, and we have the finest speakers and the finest vendors in the entire profession coming in to serve you. So you’ll see that there’s a QR code right here on the screen. Go ahead and pass your camera over that QR code and it’ll take you right to a landing page that gives you all the information you need to register for SuperConference.

This is an event not to be missed because the cutting edge of practice of chiropractic business, how to be a chiropractic entrepreneur, the finest staff training that you’ll be able to find anywhere by experts, this is going to be a wonderful event. So I encourage you, you got to get up off the couch and get ready to come to a live event. SuperConference is in Buckhead, Atlanta, Georgia in just a few weeks, October 5th to 7th. It starts at noon on Thursday, so you can even fly in early Thursday morning if you want to stay over Thursday and Friday, and we end about 1:30, 2:00 on Saturday so you can catch a flight out. We are packing these two and a half days with some of the greatest material, some of the most exhilarating perspectives, chiropractic philosophy, chiropractic science, chiropractic art. It’s all going to be covered.

So I’m urging you, if you haven’t already, please make your arrangements to be in Buckhead Atlanta, October 5th to 7th for the SuperConference. This is going to be something fantastic. It’s something you don’t want to miss. And by the way, tell your friends and bring your staff because this is going to be an event for the ages. It’s such a pleasure to be here, to inspire you, to excite you, and to teach you. I’m Dr. Dennis Perman from The Masters Circle Global, where legendary practices are built, legends are made, and you can become one of those legends. Thanks for watching Thrive in Five.

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