“Do you know the first thing you need to do at every lecture you give, everywhere you speak, whether live or virtual, every podcast or streaming event you do, especially if you plan to turn those lectures, events, and promos into new patients.”
“Is there a secret formula for success that can help you get what you want? While there are no magic wands, there is a specific process that you can put into motion that will guide you toward the results that you desire.”
“If you’re in the business of helping other people get well and stay well and getting them into your office to help them, the odds are really, really high that you’re going about it all wrong.”
“When we look back over the history, the profession, we see a three-sided tug of war that manifested among those who focused primarily on art and technique.”
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“Here are four key reasons why your social media strategy might be failing and falling short and how to implement the functional health management score to help revitalize your online presence.”
“And those who apply them effectively together invariably get the most out of themselves, as well as the tangible achievements that were the targets of those efforts.”
“You may not realize it or even think about it, but every new patient that makes an appointment to see you has expectations. What may also surprise you is that their expectations and your expectations are rarely the same or even on the same page.”
“There is no more central concept in success than goal setting. The act of choosing objectives and working toward them is the foundation of all intentional achievement.”
“How do you know you’re on the hamster wheel? If most of your patients don’t stay and they don’t, and you are, let me start that paragraph over.”
“This edition is called Three Golden Keys to Upgrade Your Practice and Your Life. Most Success Systems use a simple formula, decide what you want, make a plan, take action, and go until on the surface.”
“You know, everyone has heard of the phrase supply and demand. But have never considered how this core concept applies to you and your practice, applies to generating profit, or applies to charging higher fees.”
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“Consistent growth doesn’t just drop out of the sky. It’s the result of establishing targets and investing in the process of making those goals manifest in real time.”
“There is currently a major disconnect between the business you think you’re in and the business your patients think you’re in.”
“Unless you give them a good reason to stick around, they’ll soon become inactive, discontinuing their relationship with you until they perceive a need.”
“An associate is a better investment for revenue generation and expanded capacity than any service or equipment that you want to add to your practice.”
“This episode of Thrive in Five is called Why Live Events Are Still Important.”
“Are you in the pain business or in the health business? If I know you, you’re probably saying you’re in the health business, but you aren’t. I didn’t ask what business you want to be in.”
“And how can you shape your marketing and your procedures so you attract people who are a good fit, avoiding those who will be better served elsewhere?”
“Do you know the reason why most of you will never make money using modalities or technology in your practice?”
“In Part 2, we’ll explore how to integrate your modalities and technology into your fee policies so the additional services improve your patient’s well being and also generate more revenue for your clinic.”
“What you’ve been taught to do to try to convert your pain patients and symptom patients into lifetime care is beyond ineffective, and it sets you and your entire practice up for frustration and failure.”
“…how to integrate your modalities and technology into your fee policies. So the additional services both improve the patient’s wellbeing and also generate more revenue for your clinic.”
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“In this edition of Thrive in Five, we’ll be examining the third piece of this lifetime patient puzzle using wellness modalities and technology to take your service to your patient to a new level of excellence, thoroughness, and certainty.”
“most of us in practice really want two things more than almost anything else. And I bet most of you would fail to even know what those two things are, which is also a problem.”
“…combine the optimal program of chiropractic care with optimal lifestyle habits and optimal health and wellness modalities and technology, it leads patients toward making a lifetime commitment to wellness and to ongoing wellness care.”
“Table talk doesn’t even appeal to the part of the brain where all decisions on health and just about everything else are made. The emotional brain. So here are some facts for you to consider your old brain.”
“These three components are essential for the patient to receive the greatest benefit from your services.”
“We see the functional health management tool is the only interactive tool that will create lifelong patients.”
“So then, the purpose of this Thrive in Five is to outline the specifics of lifetime personalized functional chiropractic care so you can build more lifetime patient relationships in your practice.”
Did you know there’s only one thing you could do to get your patients to follow through with your recommendations and then become lifetime patients?
“And there are reasons why they should come to you instead of taking a drug or going to a franchise for a 17 adjustment.”
“So let’s see how to develop your optimal fee policy where you charge fairly and maximize your return.”
“The Wellness Pro PLUS is the most advanced technology in pain control in injury trauma rehabilitation”
“Today I want to discuss creating passive income the right way.”
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“Unless we adapt our strategy, we may find ourselves competing over a shrinking share of the healthcare consumers, many of whom will be seduced by the convenience of being served in their homes or offices. “
“Or perhaps you haven’t raised your fee in years because you’re afraid your patients will drop out of care or go to someone else who charges less than you do.”
“Whether you’re educating patients, training staff, comparing notes with other doctors, or conversing with those in and around your sphere of influence, you have to choose language that’s a good fit for those you’re trying to reach.”
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“So let me ask you, how do you respond to the conflict between giving patients what they want and giving patients what they need?”
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“Let’s explore how to apply that to training associate doctors. There are really two kinds of associate doctors. I call them clones and foils.”
“Patients are trained to not go to doctors when they have minimal or no pain and to go to doctors when they do in fact have pain, but then they’re also trained to stop going to doctors when the pain goes away.”
“ I think you’d admit that one of the toughest friction points you need to address in your office is patient compliance, getting people to keep their appointments, follow through without quitting prematurely.”
“ It is my experience after 45 plus years as a chiropractor that most of us continue to fool ourselves And I’m betting you fool yourself.”
“So, let’s explore how to adapt the six essentials in the context of the unique needs of the pediatric practice.”